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[ BOBBY ROY]

SEF Communication Framework

01.
IDENTIFICATION

Stakeholder consultation

Beneficiary analysis

Communication assessment

Management expectation

 

02.
PREPARATION

Operational communication analysis

Initial draft of communication strategy and action action

Sensitisation of workshops and consultation

 

05.
IMPLEMENTATION AND SUPERVISION

Prepare and implement communication campaigns. Training (facilitators, journalists, etc). Management Information Systems and other M&E tools. Stakeholder networking

06.
EVALUATION

Assessment communication. Conduct participatory impact evaluation. Dissenment of knowledge

03.
APPRAISAL

Identify and cost out line items and based on action. Modify action plan. Assign budget to the communication intervention. Manage expectations

04.
NEGOTIATIONS

Articulate differences, concerns, challenges and opportunities. Define conditions. Manage expectations

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